Many people in the West think that saffron is only available as a powder, as it is often offered only in this form. However, saffron is traditionally sold in whole filaments. This is one of the ways high-quality saffron can be recognized. Saffron filaments also have a longer shelf-life than powder.
With our emphasis on quality and transparency, Sirus Saffron prefers to offer saffron in whole filaments.
In ancient times, saffron was weighed by business-savvy merchants using gold, thus helping to consolidate a perception among consumers that saffron was as valuable as gold. In Western cuisine, saffron is used sparingly and carefully. Factors such as intermediary trade, packaging and shipping weigh heavily upon smaller servings, resulting in much higher prices, especially for very small quantities. One gram of good saffron sells for 10-20 francs nowadays. However, 20 grams of saffron is already significantly cheaper than the same quantity of gold.
In response to this, Sirus Saffron offers its product in two-gram packages. You can purchase this quantity without hesitation because saffron filaments have a shelf life of at least 2 years. In order to ensure fair prices, Sirus Saffron works without any intermediaries and buys its saffron directly from producers in Iran. However, saffron is undeniably a valuable spice. One thousand crocus blossoms have to be picked by hand in order to obtain two grams of saffron.